Denza

Denza was born in 2010 as a joint venture between BYD and Mercedes-Benz, combining Chinese manufacturing scale with German luxury expertise. Initially slow to gain traction, the brand was restructured in 2022 with BYD taking majority control and relaunching it as a premium EV marque. Denza now targets China's upper-premium segment with spacious minivans and SUVs defined by lavish interiors and advanced technology. The brand sits at the confluence of China's two most ambitious automotive visions.