Audi's origins trace back to 1909 when August Horch founded his second company in Zwickau, Germany, after leaving the firm that bore his name. 'Audi' is the Latin translation of 'Horch' — both mean 'listen'. The iconic four interlocking rings represent the 1932 merger of four independent automakers: DKW, Horch, Wanderer, and Audi. This collective heritage gave birth to Auto Union, the predecessor to the modern Audi Group.