Nissan Motor Company was established in 1933 in Yokohama, Japan, growing from the Nihon Sangyo holding company — hence the Nissan name. The company's prewar and wartime industrialisation made it one of Japan's largest manufacturers. Nissan's global breakthrough came with the Datsun brand in the 1960s and 1970s, making reliable, affordable cars accessible to millions worldwide. The brand made automotive history in 2010 with the Leaf — the world's first mass-produced, purpose-built electric car.